Fractional COO services for founder-led consumer goods companies.
A trim tab is a small attachment on a boat's rudder that lets you steer something massive with minimal effort.
It keeps a vehicle balanced and moving efficiently without constant manual correction. That's the model: precise operational interventions — the right systems, processes, cadence, and decisions — that create outsized impact across the business.
Growth outpaces the systems behind it
A familiar pattern for almost every founder-led company on the verge of scaling:
No documented processes
Institutional knowledge lives in people's heads, not in systems that survive turnover.
No KPI visibility
Leadership can't see what's actually happening across the business in real time.
No governance rhythm
No regular cadence for planning, reporting, or accountability — it all happens ad hoc.
Functions in silos
Finance, supply chain, commercial, and ops each operate locally instead of as one system.
An end-to-end integrator
A senior executive and experienced operator who connects every function into one coherent operating system — so the business moves as one, instead of departments pulling in different directions.
Who I work with
The sweet spot: founders who want executive-level operational discipline, without the full-time executive price tag.
- Team ready to scale, systems not yet in place
- Leadership wants visibility, not more headcount
- Values a partner who builds internal discipline, not dependency